Rokael Beauty
Inside the brand

FASHION
May 10, 2024 By Electrik Coast
Photography by @theorchidclay

His craft embellishes faces from the celebrities olympus. Beyoncé, Kim Kardashian, Demi Lovato, Ariana Grande, Nicole Scherzinger, and Cassie among others hired his top skills as a makeup artist. His aesthetic visionary skills empowered renowned beauty titans such as Anastasia Beverly Hills, KKW Beauty, Urban Decay, Dose of Colors, and Kylie Cosmetics. He is Rokael Lizama, and we had the honor to interview him during The MakeUp Show New York City.

It’s easy to find the brand Rokael Beauty in a make-up convention, it’s not the biggest stand, but the crowded and shiny golden one. Famous for the revolutionary eye lashes, a fusion of innovation and luxury that allows having the impact of the red carpet in daily life, the brand’s new products are very promising due the quality demands that Rokael experienced during years, testing, and listening very carefully to his clients needs.

Photography by @theorchidclay

Rokael Beauty lashes

Rokael Beauty Refined Gold Velvet Lip Creme

Rokael Beauty Redefined Lip Shader

Rokael Beauty Rebirth TINTED Whipped Lip Oil

Photography by @theorchidclay

THE PROJECT

You can discover in seconds, during talking first time with Rokael, he’s a sensible and a dedicated person, (he was at the gym at 4:00 am same day of the convention and the interview) is not a surprise he’s involved in all the brands aspects, even the glamorous gold color is known for, represents his personal alchemy conception. Rokael Beauty's future looks bright, preceded by a magnificent reputation and the promised expansion, even on the fragrance field, for a curious world who wants to experience Rokael’s vision of beauty.

Photography by @theorchidclay
Photography by @theorchidclay
Photography by @theorchidclay
Photography by @theorchidclay
Photography by @theorchidclay
Photography by @theorchidclay

Electrik Coast
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